{"id":536,"date":"2024-03-28T10:12:05","date_gmt":"2024-03-28T09:12:05","guid":{"rendered":"https:\/\/tenacity.nl\/?page_id=536"},"modified":"2025-08-10T12:57:13","modified_gmt":"2025-08-10T10:57:13","slug":"over-ons","status":"publish","type":"page","link":"https:\/\/tenacity.nl\/en\/over-ons\/","title":{"rendered":"About us"},"content":{"rendered":"
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\n\t\t\t\t\t\t\t\t\tAbout Tenacity\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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"It's all about value"<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Our belief<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Commercie is al moeilijk genoeg. Laten we het dan niet ook nog ingewikkeld maken.<\/p>

Er zijn maar een handvol commerci\u00eble taken nodig om tot een goed resultaat te komen. Die moet je goed organiseren en zorgen dat je mensen die taken excellent kunnen uitvoeren.<\/p>

A good commercial process is clear, logical and focused on creating value for customers.<\/p>

Niet meer, niet minder. Jij kunt zo’n organisatie cre\u00ebren. En misschien wel sneller dan je denkt. Wij zijn je gids.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Mission<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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'An excellent commercial organization for you.'<\/p>

Customers have expectations and they only want one thing from your organization; that their expectations are met. You do that? Then they experience value. Don't you do that? Then they go and spend their money elsewhere.<\/p>

We zijn je gids bij het inrichten, organiseren en borgen van een werkwijze die perfect zicht geeft op verwachtingen en deze helpt realiseren.<\/p>

The best practices that we have developed in practice over the past 35 years have more than proven their effectiveness. Why would you let your people follow a less effective method?<\/p>

Commerce can be done without stress, unpleasant surprises, escalations and other misery.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t

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Our team<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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Martijn Rozendaal<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Founder and managing partner Tenacity Europe<\/p>

martijn@tenacity.nl
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Marco Reijntjens<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Founder and managing partner Tenacity Europe<\/p>

marco@tenacity.nl
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Joost Meijlink<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Tenacity partner Netherlands, previously Commercial Director IBM and Canon Business Services<\/p>

joost@tenacity.nl
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Ronald Luijckx<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Tenacity partner Netherlands, previously COO Webhelp and Operational Director Start People<\/p>

ronald@tenacity.nl
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Bas ter Heurne <\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Tenacity partner Nederland<\/p>

bas@tenacity.nl

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Shall we talk? We are happy to tell you more.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Our services<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\t\t\tAdd structure\t\t\t\t\t<\/h2>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\tA framework alone is not sufficient for overview and clarity in your team. A solid working method provides control and makes your team effective. \t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t
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\n\t\t\t\t\t\tDeveloping competencies\t\t\t\t\t<\/h2>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t
\n\t\t\t\t\t\tAccount management is a 50% method and a 50% skill. You want customers to be in absolutely competent hands and customers to appreciate them.\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t
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\n\t\t\t\t\t\tThere is an effective method for every result. Account management can be the engine of profitable growth in any organization.\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t
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\n\t\t\t\t\t\tClients for Life\u00ae\t\t\t\t\t<\/h2>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t
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Organization process for profitable growth<\/h2>\nClients for life is the world's best practice to retain strategically important customers. Many of our clients use this process to protect and grow their annual profit.The Clients for Life process regulates the roles and responsibilities of executive management, sales, operations and account management.\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t
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\n\t\t\t\t\t\tValue Based Partnerships\t\t\t\t\t<\/h2>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t
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Best practices for building partnerships<\/h2>\nValue-Based Partnerships is a compact process that focuses on what account managers need to do to be successful.\nBy \"compact,\" we mean that the process includes only what is absolutely necessary\u2014no more, no less. Over the past 35 years, we have worked with our customers to develop the absolute best practices. The process is effective, and the tools are very pleasant to work with.\nBy \"compact,\" we also mean that your team can start working together successfully within just 6 months!\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t
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\n\t\t\t\t\t\tFreshEyes\u00ae Reviews\t\t\t\t\t<\/h2>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t
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Unfiltered insight into what customers really think<\/h2>\nLearn what your customer expects and never miss an opportunity again!\nPersonal conversations with all decision-makers.\nNo guiding questions, just an open dialogue.\nThe interview true decision-makers would like to participate in.\nVerbatim conversation reports with unfiltered information.\nWe\u2019ve been doing this for 35 years, so we know exactly what to ask.\nWe know how to get your organization moving.\t\t\t\t\t<\/div>\n\t\t\t\t\n\t\t\t\t\t\t\t\t\t
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History<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t
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Tenacity is van origine een Amerikaans bedrijf. Tenacity betekent “vasthoudendheid”. Deze naam geeft precies weer waar Tenacity in 1986 voor is opgericht. Managed service bedrijven helpen bij het behouden van hun allergrootste winstgevende klanten. Alle inzichten, instrumenten en werkwijzen die wij bij onze opdrachtgevers implementeren, zijn allemaal ontstaan vanaf de bron: klanten. De duizenden interviews die we wereldwijd hebben gedaan bij de klanten van onze klanten geven ons perfect inzicht in hun beweegredenen om hun leveranciers te kiezen of te ontslaan.<\/p>

Nu, meer dan 35 jaar, is onze dienstverlening veel breder geworden. We ontwikkelen excellente accountmanagement-processen voor en met onze opdrachtgevers. Daardoor ontstaat grip voor managers en succes voor accountmanagers. Hieruit volgen winstgevende klanten voor het leven en winstgevende groei voor onze opdrachtgevers.<\/p>

Wat de klanten van al onze opdrachtgevers wereldwijd zeggen is nog steeds de bron van onze kennis voor het ontwikkelen van onze oplossingen, producten en diensten. Laten we eens kennismaken, we delen onze ervaringen met veel plezier.<\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t

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What our customers say...<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t
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\n\t\t\t\t\t\t\t\t\t\tJohan Stellingerwerf<\/span>Managing Director Sodexo Altys<\/span><\/cite>\t\t\t\t\t
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\n\t\t\t\t\t\tYou can lose customers while having high customer satisfaction. Clients for Life gives the word 'value' a whole new meaning. Now I look at the relationship from the perspective of what relevant added value you can provide from your organization instead of from your product or service. This means that I shape the relationship with my customers in a different way. Very inspiring.\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t
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\n\t\t\t\t\t\t\t\t\t\tAndr\u00e9 Meijer<\/span>General Manager Volkerwessel Telecom<\/span><\/cite>\t\t\t\t\t
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\n\t\t\t\t\t\tIf you think it's all about customer satisfaction, you're in for a surprise. Tenacity shows how your key accounts view your organization and provides guidance on how you can lead your organization to higher customer retention.\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t
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\n\t\t\t\t\t\t\t\t\t\tRen\u00e9 Nijkamp<\/span>General manager Sales & Industry Management Start People<\/span><\/cite>\t\t\t\t\t
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\n\t\t\t\t\t\tClients for Life helps achieve our goal: 100% of our clients choose Start People every time based on the value they experience in the collaboration. Do you have the same ambition? Then I highly recommend this book. Then you can also read why we believe this goal starts with consciously choosing customers who are a good fit for us.\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t
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\n\t\t\t\t\t\t\t\t\t\tMichiel Hillebrand<\/span>Chief Operating Officer Leviy<\/span><\/cite>\t\t\t\t\t
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\n\t\t\t\t\t\tTenacity has helped us with a strategy to remain relevant to our customers over the long term. The Account Plan Canvas is a great instrument in this regard.\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t
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<\/div>\n\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

Over Tenacity “Alles draait om waarde” Schrijf je in voor het webinar Onze overtuiging Commercie is al moeilijk genoeg. Laten we het dan niet ook nog ingewikkeld maken. Er zijn maar een handvol commerci\u00eble taken nodig om tot een goed resultaat te komen. Die moet je goed organiseren en zorgen dat je mensen die taken […]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-536","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/tenacity.nl\/en\/wp-json\/wp\/v2\/pages\/536","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/tenacity.nl\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/tenacity.nl\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/tenacity.nl\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/tenacity.nl\/en\/wp-json\/wp\/v2\/comments?post=536"}],"version-history":[{"count":0,"href":"https:\/\/tenacity.nl\/en\/wp-json\/wp\/v2\/pages\/536\/revisions"}],"wp:attachment":[{"href":"https:\/\/tenacity.nl\/en\/wp-json\/wp\/v2\/media?parent=536"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}